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David Brudney & Associates
Hospitality Marketing Solutions from David Brudney & Associates
"I believe that I can speak for the whole group in saying that the knowledge we gained is priceless."
Christopher Johnson, Sales Manager, Mission Inn, Riverside, CA
"This is a terrific article and so VERY relevant."
Maureen Callahan, V.P. Marketing, Destination Hotels & Resorts

David Brudney & Associates
2938A Luciernaga Street
Carlsbad, CA 92009
Phone: 760-994-9266

Notes Made On A Do Not Disturb Sign

David Brudney & Associates- Hospitality Marketing Consultants
David M. Brudney, ISHC, a nationally recognized spokesman for hotels and a veteran with four decades of experience, is the principal of David Brudney & Assoc. of Carlsbad, CA

From  David N. Brudney, ISHC, June 1997

When are hotel operators going to realize that those of us 45 and older would really appreciate hotels making everything easier to read!  Why can't all hotels put the oversized numbers on the telephones?  Why can't the room service menus have larger type - - at the very least, bold type!  And wouldn't it be great if all hotels could improve the level of reading lights?  Why can't all hotels print large-type, current info on the TV channels to watch. Why give those of us over 45 unnecessary reasons for getting upset?  Maybe it's just me, but I don't want to wait through the entire "crawl" of the TV listings channel. Wouldn't it be nice if the TV channel info was easy to find, easy to read?  Seems simple to me. 

Hotel Marketing 101: Couldn't believe it!  Just returned from a glorious week at a famous destination resort area with fabulous weather, great beaches and terrific food and F&B service.  One would think that a "full service" hotel in that market, enjoying a high occupancy and charging rates in excess of $175, would put someone at the front door who knew how to smile and recognize guests coming and going - - especially arriving for the first time! 

Couldn't count the number of times I passed this individual when he never looked up, stood up or made any effort to make contact or offer any service. Unfortunately, the two men on the other shifts weren't any better.  All three had plenty of time, however, to talk with fellow staff or with friends on the phone.  Apparently, they have been trained to park cars and issue claim checks.  Period.  What a wasted opportunity.  Hello, general managers, is anyone home?  Check that out personally! 

Be sure to read my other online articles - they are meant to inspire and motivate! The payoff: More room nights! 

Comments, observations or more examples, please... let me hear from you! 

About David Brudney & Associates

David M. Brudney has become a charter member of Laguna Strategic Advisors and was a founding member of the International Society of Hospitality Consultants. Brudney is a veteran sales-and-marketing professional concluding his fifth decade of service to the hospitality industry. Brudney advises lodging owners, lenders, asset managers and operators about hotel sales and marketing best practices and standards of care, and conducts reviews of sales-and-marketing operations throughout the world. Brudney is a professional speaker, teacher, mentor and sales trainer. Previously, Brudney held sales and marketing positions with Hyatt, Westin and Marriott.

Contact:  David M. Brudney, Principal
David Brudney & Associates
Carlsbad, CA 92009
Phone:  760-994-9266
Email David Brudney
Web Site:   www.DavidBrudney.com

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